Board of Directors
Grace Marasco-Plummer, Chair
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Grace helps develop and manage externally-funded research and outreach projects of the Appalachian Energy Center and the Research Institute for Environment, Energy and Economics (RIEEE) at Appalachian State University. She is interested in various aspects of relocalizing the food economy and how home gardening contributes to sustainable food systems. She is also committed to connecting University expertise and resources with community needs while providing experiential learning opportunities to engaged students.
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Jessica Martell, Vice Chair
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Jessica Martell is assistant professor of Interdisciplinary Studies at Appalachian State and has published two recent books on food and literature in the early twentieth-century. For three years, she has helped support BRWIA initiatives like the Watauga County Seed Library, the High Country Farm Tour, the Double Up Food Bucks program, and the High Country Food Hub. She is an avid gardener and chicken steward. |
Janett Castillo, Secretary
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Janett is the garden coordinator for Beatitude Gardens, a program of Blackburn Community Outreach in Todd, NC. She moved to Northwestern North Carolina from South Texas as a child and in her adolescence here developed a passion for growing food. Janett graduated from Appalachian State University in 2018 after studying in the Sustainable Development department. She has worked as a farm fellow at the SD farm and as part of a greenhouse management team at Little Saps, a small business in Grassy Creek, NC. In her current position, Janett hopes to make a lasting impact on the local food system by making sustainably grown local produce more easily accessible to families in rural Ashe and Watauga counties.
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Laura Graham, Treasurer
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Laura grew up in a home where all the food was homegrown, canned, preserved as much as possible. After moving to Boone in 1963, she has tried to maintain this way of life with her own children during much more modern times. These ideals lead Laura to found the Preserve Heritage Agriculture & Regional Markets NOW! non-profit and later help create The Kids' Corner at the Watauga Farmer's Market. Laura also coordinates the Tuesday Lunch Program to provide free lunch to college students every Tuesday and assists with the Children's Food Bags program to help feed children with low food security as part of her mission to enhance and sustain local food production and consumption.
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Freda Smith
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As a resident of Boone for 40 years, Freda has owned her own business, Freda Smith, CPA, and volunteered with many non-profit organizations including OASIS, Watauga County Children’s Council, Blue Ridge Community Theatre, United Way and Boy Scouts. Freda loves to read and work in her flower beds, and is an avid quilter. As a small business owner since 1981, she understands the challenges facing small business and women in the workplace. She joined the Board of Directors to share her experiences and expertise to help BRWIA and local farmers to be successful.
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Carla Ramsdell
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Carla is a faculty member in the Physics and Astronomy Department at Appalachian State. She is passionate about bridging the gap between scientific research and the general public in the areas of climate change, energy generation, and efficient cooking strategies. She is a licensed mechanical engineer and, prior to Appalachian State, spent 17 years working in the power industry. Carla comes from an Italian background and loves cooking and gardening. She has merged her love of science, food and environmental advocacy by creating a college course, research and public outreach platform on energy awareness related to our food system called “Know Watts Cooking: The Physics of Energy Efficient Food.” Carla is excited to join the board of BRWIA and contribute to the work of this organization promoting a vibrant local food system, a critical component to a sustainable food future.
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Ms V
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Ms. V served as an Educational Interpreter for the Deaf for Charlotte Mecklenburg Schools and Volunteered with Special Olympics of North Carolina for two decades. After moving to West Jefferson in 2012, she served on the Board with the Ashe County Farmers Market and started her own natural soap company with the catchphrase, “Your Skin Will Tell Your Life Story!” Ms. V says, “Many believe the phrase had to do with my soap and skin care. However, being a woman, an African American woman, this phrase has also been my motivational story throughout life. It’s been a phrase that keeps me grounded, humble, aware of my surroundings, my daily survival, courage to take on challenges; and a constant reminder that I too can help others to be great!” In her free time Ms. V likes, horticulture, collecting day lilies, traveling, cooking and a great debate!
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Debra Patterson
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Debra (Deb) Patterson and Kenneth (Ken) Jones are the Innkeepers at Meadowsweet Gardens Inn.While Ken is native to the area, Deb discovered this coolest corner of North Carolina in 2000. She fell in love with Joe Campbell house while looking for a small vacation retreat. Deb has spent her career in nursing and has a passion for taking care of people. She was in psychiatric clinical practice for many years before switching to public health consulting. Besides people, Deb loves to cook, garden, read and walk and bike. She has a love for herbs and herbal medicine and has studied this over the years as well as aromatherapy. Cooking up tinctures, medicinal ointments, essential oil therapies and making bath salts, scrubs, potpourris and other delights is her way of relaxing. The dream of owning a small Inn and taking care of people has been realized!
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Sydney Phillips
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Sydney Phillips is the business and marketing manager for Shipley Farms Beef in Vilas. She and her husband, Taylor, recently moved to Boone from Eastern North Carolina where she managed projects for a non-profit that focused on improving health outcomes for children. Part of that work was creating a food system value chain to improve food procurement practices for child care centers while positively impacting the local farm economy as well. Sydney and Taylor are new empty nesters, with freshmen at NC State University and a senior at UNC Chapel Hill. They enjoy being active and are excited to explore all that the High Country has to offer.
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Amy Roberts
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Amy Roberts is currently the Senior Director of Finance and Systems for Campus Services at Appalachian State University. She has also held the positions of Associate Controller, Assistant Controller, and Director of Special Funds Accounting since 1999. Her university system work experience covers auxiliary enterprise accounting and financial reporting, post-award Contract & Grant administration, endowment and investment accounting, cost accounting for service centers, and management of foundation supported funds. Before joining the university system, she served as CFO for non-profits in the Piedmont. Amy highly values education in sustainability, food security, nutrition. She devotes much time and energy outside of work to cooking, gardening, preserving, and developing an edible landscape on her in town mini-farm.
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Madelyn George
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Madelyn George is an entrepreneur, impact investor, and business coach with an MBA from Duke University and a BA in Dance from Columbia College in Chicago. She began work as a small business consultant in 2010 specializing in pre-revenue startups and early stage business growth. With additional prior experience in the spa and wellness industries, Madelyn opened the Valle Crucis Lavender House in 2014. The Lavender House merges spa, retail, and agritourism in one unconventional business model with an internal strategy to nurture entrepreneurship among local creatives. Currently Madelyn is also a full-time lecturer in the management department at App State, and serves as Chief Financial Officer at Hatchet Coffee. Additional board service in the area includes High Country Local First.
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